Why You Need A Professional Headshot

A professional headshot is a vital component to your professional life. Say goodbye to your selfie stick and hello to a photographer in your area. Our Director of Marketing previously had a headshot that was taken by her little brother on her iPhone in the hallway at their house. Once she joined the Starloft team, she had her first professional headshot taken and the difference is outstanding.

Left: headshot taken on an iPhone with overhead lighting in a hallway at home. Right: professional headshot taken in the Starloft Photo & Video studio with proper editing.

Comparing the two photos, it’s safe to say that nothing can compete with a professional photograph. With the proper lighting, editing, camera, and equipment, you’re in good hands. The SmartPhone photo on the left appears grainy compared to the professional photo on the right, and there has been no editing done to take away from the shine of the flash on her face.

A professional photo of yourself to display on LinkedIn (and elsewhere) is beneficial in showing people what you look like. It’s nice to put a face to a name and makes you far more personable. Any time you make any drastic changes to your appearance, it’s time for a new headshot. If you meet with a potential employer and they don’t recognize you from your photo, that is a problem. It’s almost like you lied without intentionally doing so. Keep your headshot recent and updated.

Your headshot makes an instant first impression. It’s up to you what that will be. Your headshot is your business card of the web. Present yourself as professional, above all else. Each of us has different wants for our headshots. Some want to look approachable, strong, or confident. Some people just want a genuine smile. We work with you to do what we can to capture you in the way you’d like.

Headshots show the world that you are investing in your own personal brand. You care about your professional self. Your career is something you take seriously. You have taken the time to acquire something not everyone has. Call us today to schedule your own headshot session.

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Your Business Needs A Google Business View Tour – Here’s Why

What would you say if we told you that you could invite people inside your business virtually? With Google Business View (GBV), you can! GBV allows people to move around your business from the comfort of their own home with the click of their mouse. With a series of 360-degree panoramas stitched together to create a virtual reality-esque experience, customers can explore your business as if they’re really there.

Customers Love It

Customers can be wary about trying new places, especially if they aren’t sure what to expect. A Google Business View (GBV) tour welcomes current and potential customers into your world to explore before deciding on physically coming by. A GBV tour is like an open invitation to come on by and check you out. It establishes trust, comfortability, and a connection that wouldn’t otherwise be possible! People tend to judge a book by it’s cover, and the point of GBV is to welcome everyone into your story regardless of what your cover looks like.

Google Loves It

Having a GBV likely helps you appear higher in Google searches and increases your presence on the page when your company is searched. Rather than having just text representing your company, visitors can see your business space right online with the visuals of the tour.

Marketing Strategies Love it

GBV is yet another way to brand your company and let customers become familiar with who you are and what you offer. This is arguably the most personal and welcoming form of marketing out there. Customers want to trust you and your brand, and marketing is the only way to achieve this. Take your efforts to the next level with a Google Business Tour.

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Why Your Delivered Images Come In Different Sizes

After your shoot with us, you’ll receive an email with a link to download your edited images. You’ll notice that the photos will be cropped and sized differently and you may wonder why. The answer: we do this to make your life easier (I know, can you believe it?!). Different social media platforms request varying dimensions for photos so we work to make sure you have what you need. We shoot our headshot and portrait photos landscape style because this ensures the subject will be completely in the photo and won’t have cut-off shoulders. From there, we deliver the landscape version along with a cropped vertical version and a square. Depending on which platform you’re using your photo on, we can resize it accordingly. You’ll be given three versions of each photo. We can also do custom sizing if you know the dimensions. If you would like us to extract you from your photo and edit you onto another photo, we can do this for an additional fee. Realtors like extracting themselves from their headshot and being placed in front of a house. Take a look at Rick Tabor’s headshots below to see what we’re talking about!

Rick’s original landscape headshot, no crop.

The vertical crop of Rick’s headshot.

The square crop version.

This one was cropped and sized for LinkedIn.

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